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Late Shift

We stay up late so you don't have to.

Apr. 28, 2026

Late Shift Signs Director Mikael Tyrsen

Tyrsen's work blends polished visual craft with a tongue-in-cheek sensibility that makes performances feel natural rather than overworked

Mar. 10, 2026

Late Shift Signs Director Emily Elizabeth Thomas

A Texas-born filmmaker, Emily directs visually distinctive campaigns that make you feel like she’s one project away from finding a cult following

Feb. 19, 2026

Ad of the Day | Late Shift and GoshDamn Unveil "Nail," the New Big O Tires Spot

In "Nail," a surprising yet familiar moment unfolds: when a driver discovers a nail in their tire

Jan. 27, 2026

Ad of the Day | Late Shift and Bossy Women Unveil Citizen's "Powered by Any Light" Campaign

"Powered By Any Light" campaign stars actors Devin Druid, known for his role on the hit Netflix show 13 Reasons Why, and Annie Marie Elliot

Latest News

Jul. 13, 2026

As the World Cup Comes to an End, Cadena SER Launches "WorldCup Detox Center" to Help Fans Recover

That insight is the foundation of WorldCup Detox Center, the latest campaign from Cadena SER and Havas Creative Spain

Jul. 13, 2026

System1 Reveals the World's Favourite World Cup Ads, From Scotland to Brazil

In System1 Test Your Ad platform, 34 World Cup ads achieved a Star Rating of 4.0 or higher, a significant improvement from two ads during the 2022 Men’s World Cup