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Lida

We take a brand promise and make it personal – creating better customer connections through direct and digital channels. Part of the M&C Saatchi Group.

+44 20 7544 3700

Nov. 15, 2017

Pet charity Blue Cross airs first Legacy TV advert fronted by pledger and actress Pam Ferris

Blue Cross is celebrating its 120th anniversary this year

Nov. 03, 2017

Royal Mail promotes benefits of Programmatic Mail in campaign from LIDA

The agency’s brief is to build excitement, drive awareness and generate leads around Programmatic Mail

Jun. 28, 2017

LIDA puts life-enhancing human-pet relationships at the heart of new Blue Cross ad campaign

New campaign for animal care charity Blue Cross, created by LIDA breaking on June 28

May. 18, 2017

LIDA creates 'Make Your Mark' campaign for Royal Academy's £3m public appeal

Lida has created an engaging public appeal for the Royal Academy of Arts which aims to celebrate the institution in its 250th year.

Apr. 21, 2017

Jonathan Goodman selected to Run LIDA New York

Jonathan Goodman, the Managing Director of LIDA London, has been chosen to run LIDA New York.

Apr. 21, 2017

LIDA Promotes Claire Cootes to Managing Director

LIDA has promoted Claire Cootes to Managing Director of its London office

Nov. 23, 2016

LIDA helps Blue Cross turn emotions into donations

The agency has launched an integrated campaign to raise funds during the festive period.

Latest News

Jul. 01, 2026

Love It, Hate It, Don't Travel Without It: Marmite Releases "Wemite" Jars for England Fans Headed to the Tournament

As tens of thousands of England fans travel to the US this summer, Marmite helps our away support feel more at home

Jul. 01, 2026

Humanaut Launches First National Campaign for Tru Fru

Titled “What You See Is What You Bite,” the campaign reflects both a brand truth and the real reactions Trü Frü fans are already sharing across TikTok