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Making Brands Matter through Modern Marketing Solutions
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Al-Futtaim IKEA: Pet Parents Get Even with New Pet Collection
From the very beginning, Al-Futtaim IKEA has been committed to designing furniture for people, though it often ends up being claimed by their beloved pets
Canon Celebrates the Behind-the-Scenes Dads Who Capture Their Kids' Moments
This Father’s Day, Canon launched a campaign celebrating the dads behind the lens who rarely get to be in the picture
This New Honda Car Commercial Has Been Made Without Leaving Home
To make this possible, Honda UAE together with Memac Ogilvy, Dubai used a Honda Civic miniature car.
Ad of the Day | Saudi Women Subvert Stereotypes in Thought-Provoking Commercial
Omar Hilal directs a powerful commercial that challenges perceptions of Saudi, Arab, and Muslim women
Latest News
Oct. 02, 2026
We Are Social Introduces new Creator Marketing Model to Combat Outdated Influencer Approaches
New report shows how brands like KFC, Rexona and Samsung have rapidly evolved their creator marketing strategies
Oct. 02, 2026
People's Pension Casts Joe Wilkinson as its "Fairy Godmother" in First Ever TV Campaign
Created with Bountiful Cow and directed by Sye Allen, the campaign uses the familiar unfairness of rigged fairground games as a playful analogy




