Modern Formula (MoFo)

Media solutions born from data and creativity.

Modern Formula (MoFo) is a full-service media agency that creates customizable solutions for world-class clients by balancing the needs of intelligent strategy, data-driven insights, and innovative creative ideas. Led by a senior team of seasoned media professionals, MoFo brings together discipline expertise from across the marketing landscape to take media planning and buying to new heights. The team’s white glove service is born from real-world experience on both the client and agency side. MoFo is a proud collaborator within the Conspiracy Theory network.

Latest News

Aug. 19, 2026

SEEBURGER Launches Humorous "Love Your Integration" Campaign

The centerpiece of the campaign, created by SEEBURGER’s U.S. agency of record The MX Group (MX) in Burr Ridge, IL

Aug. 19, 2026

SixTwentySix Welcomes Jimmy Tatro as Commercial Director

A versatile creative, Tatro is a writer, director, producer and actor who’s known for his distinct comedic perspective and work across digital media