Modern Formula (MoFo)
Media solutions born from data and creativity.
Jul. 14, 2023
E-Bike Brand Euphree Launches City Robin X+ Model Campaign
Modern Formula creates launch campaign showcasing fully integrated wiring, and intuitive torque sensor technology
Apr. 25, 2023
Pivot CMO, Modern Formula Merger Brings Creative Firepower to Performance Marketing
Pivot CMO, an elite-performance marketing solutions company, is merging with new-media agency
Feb. 03, 2022
Min Kwak Joins Modern Formula to Lead Integrated Media Efforts
MoFo is a proud collaborator within the Conspiracy Theory network
Latest News
Jul. 29, 2026
Cerveza Modelo Uses the Actual size of Modelito to Launch its new Campaign
The launch began with a takeover on Paseo de la Reforma that challenged one of the established rules of out of home advertising
Jul. 29, 2026
Neighborhood Watch Signs Award-Winning Director La Pele
La Pele began her career as an advertising copywriter in London, eventually moving into art direction, then styling, and ultimately embracing directing