Sugarhi
We are a director team that thrives on creating captivating campaigns across all platforms.
Jun. 13, 2023
Sugarhi Expands with Key Addition of Rising International Director Paloma Rincon
Currently based in Spain, Rincón is a Mexican-born director with a strong focus on visual storytelling
Dec. 06, 2021
Sugarhi Welcomes Sam Swisher As Managing Director & New Company Partner
Sugarhi has wasted no time in continuing the creative process
Latest News
Sep. 29, 2026
Peloton Debuts the Peloton Tread Flex Alongside Miley in "Let Yourself Run" Creative Campaign
As the next chapter of Peloton's "Let Yourself Go" brand platform, "Let Yourself Run" evolves the narrative by redefining the running experience
Sep. 29, 2026
NFL Shop and Yard NYC Inspire Game-Day Style with "Fan Like A Pro"
In “Fan Like A Pro,” NFL fandom becomes a style statement—where personal expression and team pride go hand in hand