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Eyeglass World Refreshes Its Brand With VML: Debuting "Change Your Glasses. Change Your World"
A nationwide brand refresh that unlocks personal empowerment
Hellmann's "America's Sandwich" Appears at the Smithsonian Cafe with VML
After weeks of voting and rivalries across the US, Hellmann’s officially crowned Pennsylvania’s Philly Cheesesteak as "America’s Sandwich"
bet365 and VML Seattle Unveil the Latest Chapter of "Winning is Everything"
VML Seattle and bet365 are opening a cinematic new chapter establishing bet365 as "The Home of Winning Early" with features like Early Payout
VML UK Appoints Cat Davis as Chief Marketing Officer
Most recently serving as Atomic London’s first chief marketing officer, Cat will be charged with building on VML’s recent account wins for Heineken and Allen & Overy
Tennessee Tourism Puts a "Real Seal" on Photos AI Can't Fake
Tennessee Department Of Tourist Development in partnership with VML launched an industry-first photo certification campaign
Wendy's Has Hidden Connection in Indianapolis
Wendy's has a love for Indianapolis and is celebrating that special bond and valued guests this summer through a dedicated campaign
"Save A Life" Life Insurance Program Tackles Romania's Safety Crisis by Reframing Insurance as Prevention
VML has partnered with Generali Romania to launch "Save A Life Insurance"
Avon and VML Break Media Boundaries with World’s First Print ad Run on Lab-Grown Menopausal Skin
Pioneering initiative transforms 3D bioprinted skin into a living media surface, spotlighting women’s health during perimenopause and menopause
The Science of WOW: How Colgate Optic White is Redefining Beauty
Colgate has launched "The Science of WOW," a new integrated campaign developed in partnership with VML
VML & Colgate-Palmolive Launch "Make Your World More Fabuloso" for Fabuloso
The campaign is supported by a 360 media plan across video, social, PR, partnerships, and retail media throughout 2026
LUX Turns Social Media Ads Into "Algorithm Cleansers"
LUX, the world's number one soap brand, has partnered with global creative company VML to launch LUX My Algorithm
U.S. Navy Addressing the Challenge of Recruiting Healthcare Talent
Recruiting healthcare professionals to join the military is a major challenge for all U.S. armed forces branches
Latest News
Sep. 11, 2026
First Work Following Pitch Win: Saint Elmo's and BVB Present Mockumentary "Buying Borussia"
Saint Elmo's and Borussia Dortmund have already worked together on the multi-award-winning campaign "Balls for Balls"
Sep. 11, 2026
Ad of the Day | Club Med and BETC Paris Redefine Free Time With "The Art of Free Time" Campaign
When Was The Last Time Your Free Time Was Truly Free?