Ad Council

We are where creativity and causes converge. Where media meets message. Where substance meets scale. We are the Ad Council and together we make progres

+1 (212) 922-1500

We are where creativity and causes converge. Where media meets message. Where substance meets scale. We are the Ad Council and together we make progress.

As a non-profit organization, we bring together the most creative minds in advertising, media and tech to address the most worthy causes. Since 1942, Ad Council icons and slogans have woven into the very fabric of American culture. From our earliest efforts including “Loose Lips Sink Ships,” Smokey Bear’s “Only You Ca...

Latest News

Nov. 12, 2026

The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next

From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content

Nov. 12, 2026

Ad of the Day | England Netball Launches Bold new Campaign to Elevate the Sport and Drive Investment

Created by Brothers & Sisters, the campaign positions netball as a sport with a unique cultural and commercial proposition