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FDJ
French Lottery.
Grandma's Secret: From a Sunday Lunch to a National Affair
FDJ and BETC Paris are reviving France's most addictive investigation with "Grandma's Secret," a mockumentary-style true crime show
BETC Paris Joins Forces with FDJ for the Historic Launch of Its New Game, Eurodreams
FDJ is releasing a new lottery game, 20 years after the launch of Euromillions in 2004
Would You Tell Your Family if You Won the Lottery ?
New ad campaign for the French Lottery (Loto) by BETC Paris that features a normal family that faces something out of the ordinary
EuroMillions Return With Romance In New Campaign Film
With this new film, Romance continues to dig the furrow of sharing that goes so well in this lottery game
Ad of the Day | Romance and EuroMillions Ask "What Kind of Millionaire Would You Be?" in New Spot for New Era
The new brand platform launches on television, billboards and digital January 26th.
ParionsSport Goes After Expert Gamblers with Rosapark
Like an ode to gamblers, glorified, celebrated as heroes, the two TV films highlight a community of gamblers
Latest News
Oct. 02, 2026
We Are Social Introduces new Creator Marketing Model to Combat Outdated Influencer Approaches
New report shows how brands like KFC, Rexona and Samsung have rapidly evolved their creator marketing strategies
Oct. 02, 2026
People's Pension Casts Joe Wilkinson as its "Fairy Godmother" in First Ever TV Campaign
Created with Bountiful Cow and directed by Sye Allen, the campaign uses the familiar unfairness of rigged fairground games as a playful analogy