French Road Safety
Securite Routiere is an administration in France that develops and implements policies to combat road safety.
May. 12, 2020
Securite Routiere Launches Campaign To Encourage Prudent Reclaiming of Roads
New Road safety TV, digital and radio campaign created by Serviceplan France with Babel and Madame Bovary
Jan. 13, 2020
Ad of the Day | Securite Routiere Unveils New Campaign, Tagline and Communication Strategy Under Umbrella of Appointed Agencies
Serviceplan France, Babel and Madame Bovary make up a triumvirate of agencies appointed by Sécurité Routière to conceive a striking new TV and radio campaign
Apr. 04, 2019
French agency La Chose Releases Poignant Print Campaign for French Road Safety
On the Road, a Telephone Can Kill...
Latest News
Jul. 13, 2026
As the World Cup Comes to an End, Cadena SER Launches "WorldCup Detox Center" to Help Fans Recover
That insight is the foundation of WorldCup Detox Center, the latest campaign from Cadena SER and Havas Creative Spain
Jul. 13, 2026
System1 Reveals the World's Favourite World Cup Ads, From Scotland to Brazil
In System1 Test Your Ad platform, 34 World Cup ads achieved a Star Rating of 4.0 or higher, a significant improvement from two ads during the 2022 Men’s World Cup