Michelob ULTRA

For those who go the extra mile, push further and, demand success on their own terms, Michelob ULTRA is the beer that celebrates you.

+1 800-342-5283

Jul. 23, 2024

Michelob Ultra & DAVID Buenos Aires Find the Perfect Match to Celebrate Messi Winning Copa America

Just seconds after Messi lifted the Copa America trophy in Miami, Michelob Ultra launched a campaign to honor the GOAT

Feb. 03, 2021

Ad of the Day | Michelob Ultra Organic Seltzer Makes a Satirical Super Bowl Debut

Don Cheadle - and a Few Other Familiar Faces - Challenge What’s Real vs. Fake

Jan. 25, 2021

Michelob ULTRA and Wieden + Kennedy New York Drop Star-Studded Super Bowl Ad

America’s Most Prolific Athletes Join Michelob ULTRA to Showcase a Different Side of Success

Nov. 12, 2020

Michelob ULTRA Celebrates The Joy of Running Season Giving an Everyday Runner a Chance

The brand is inviting runners of all kinds – from novice to avid – to complete its #TeamULTRA “Everyone’s A Runner Challenge” for fun and motivational runs with a chance to win epic prizes.

Jul. 23, 2020

Michelob ULTRA Toasts The Joy of The Season's Return As The New Official Beer Partner of The NBA

New Content Featuring Jimmy Butler and His Hidden Talent

Jun. 29, 2020

Michelob ULTRA Pure Gold Unveils 12x12 Foot Blanket For Safe and Fun Summer Adventures

No Purchase or Payment of Any Kind is Necessary to Enter for a Chance to Win

Jun. 25, 2020

The At-Home Workout Icons will Come Together for a one-of-a-kind "ULTRA Throwback Thursday"

On Thursday, June 25th, Billy Blanks will lead America through his iconic Tae Bo workout

May. 20, 2020

Michelob ULTRA Is Giving Fans the Ultimate Way to Celebrate the Return of Sports

Beer, Caddyshack-Inspired Content Featuring Peyton Manning and an Exclusive Golf Beer Cart Giveaway

Jan. 28, 2020

Ad of the Day | Michelob ULTRA Teams Up With Jimmy Fallon To Show America That Fitness Can Be Fun

This year marks the fifth consecutive Super Bowl appearance for Michelob ULTRA

Jan. 27, 2020

Michelob ULTRA Pure Gold Launches 6 For 6-Pack Program to Support Organic Farming

Michelob ULTRA Pure Gold Reveals New Super Bowl Commercial

Latest News

Jul. 13, 2026

As the World Cup Comes to an End, Cadena SER Launches "WorldCup Detox Center" to Help Fans Recover

That insight is the foundation of WorldCup Detox Center, the latest campaign from Cadena SER and Havas Creative Spain

Jul. 13, 2026

System1 Reveals the World's Favourite World Cup Ads, From Scotland to Brazil

In System1 Test Your Ad platform, 34 World Cup ads achieved a Star Rating of 4.0 or higher, a significant improvement from two ads during the 2022 Men’s World Cup