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President's Choice
We crave the new, the next, and the never been done. Because the more we ask, the more we discover.
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May. 12, 2026
President's Choice Turns Ice Cream Truck Jingles into Free Ice Cream
With The PC Insiders Report Taste That Tune, Ontarians will have a chance to try one of three nostalgia-inspired flavours
Sep. 24, 2025
Ad of the Day | President's Choice Unveils a World of Possibility in its Latest Campaign
President’s Choice food products have been staples in kitchens across Canada for over 40 years
Latest News
Oct. 23, 2026
Morrisons Fresh Produce Gets a Monstrous Makeover for Halloween in new OOH campaign by Leo UK
Using simple still-life photography, Morrisons Market Street produce becomes a cast of Halloween monsters
Oct. 23, 2026
Florence Signs Director Jake Vriez Elaar
The New York-based filmmaker joins Florence’s U.S. roster, bringing a Midwestern eye for humor and humanity to advertising, music and narrative work