So Foot

The football news site, seen differently. Original and quirky content, step-by-step monitoring of football news in France, in Europe.

Feb. 18, 2025

So Foot and BETC Paris Present Football Lover FM: The Radio Station for Football Fans on Valentine's Day

Every year, football fans face a tough choice: celebrate Valentine's Day or watch their team in Ligue 1?

Nov. 26, 2022

Boycott or not Boycott? That is the Question that Football Fans are Facing During the 2022 World Cup

So Foot came up with an alternative conceived by ad agency BETC and has launched a restaurant called So Food

Latest News

Aug. 04, 2026

Simple Mills Announces "Absolutely Nothing" in New National Campaign

Leading Better-for-You Snack Brand Offers Same Snacks, Now Non-UPF Verified™

Aug. 04, 2026

Prophet Acquires JBi Digital to Expand End-to-End Digital Capabilities

Acquisition adds website strategy, design and development expertise for clients across EMEA and North America