Cut+Run's Gary Knight Edits With Perspective For American Express' "Right Behind You"

Cut+Run's Gary Knight Edits With Perspective For American Express' "Right Behind You"

Sep. 03, 2019

Whether it’s your first violin solo at a school recital or your first performance in a sold out concert hall, American Express wants to let you know that they’re “Right Behind You.” Prettybird Director Max Malkin offers a unique perspective for agency McGarryBowen, with pivotal moments in people’s lives woven together by Cut+Run Editor Gary Knight. An evocative instrumental reimagining of Brandi Carlile’s emotional track “The Joke” is the perfect match for the anthem spot. As the music swells and reaches its final crescendo, the message is clear: from doing what you love, to following your dreams, to life’s most precious moments, American Express has your back.

Related News

Nov. 03, 2026

Cut+Run Welcomes Christjan Jordan as Editor Partner

Christjan joins the Cut+Run leadership team that includes Managing Partners Amburr Farls and Lauren Hertzberg

Aug. 03, 2026

Cut+Run Welcomes Heidi Black as Editorial Partner

Black comes to Cut+Run from a 28-year career at Whitehouse Post, where she started as a runner and worked her way up under the mentorship of Rick Lawley and Sue Dawson

Jun. 30, 2026

Cut+Run Adds Award-Winning Editor Stephen Dunne

Stephen is drawn to projects that blend emotional depth and visual experimentation, finding the human truth inside the footage with his cuts

Latest News

Nov. 12, 2026

Ringo Launches Charlie, the first AI Assistant for Sync Licensing that Lives on WhatsApp

The producer tells Charlie where the ad will run: media, territory, duration and first on-air date

Nov. 12, 2026

The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next

From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content