
OURA Debuts Groundbreaking Oura Ring 4 Ceramic in Striking New Colors
Oct. 01, 2025
OURA, maker of the world’s leading smart ring, introduced today Oura Ring 4 Ceramic in Tide, Petal, Cloud, and Midnight colors. Crafted from high-performance ceramic, the new Oura Ring combines advanced health technology with refined design. ŌURA is also giving members more flexibility and access into personalized health insights. The new Oura Ring 4 Charging Case makes it easier to charge on the go, while a new multi-ring-support software feature allows members to connect multiple Oura Ring devices to a single account and switch among them effortlessly. Health Panels, a first-of-its-kind integration, allows members to schedule and see the results of their lab tests directly in the Oura App—and works with Oura Advisor to provide personalized and actionable nutrition and activity recommendations. These new products give members more ways to integrate ŌURA into their lifestyle, adapt to their routines, and deepen their understanding of their health.
Tom Hale, chief executive officer at ŌURA said:
“At ŌURA, we believe that health is deeply personal and intricately woven into everyday life. Today’s announcements mark a significant leap forward in empowering our members to take charge of their well-being. The refined elegance and resilience of the Ceramic Collection, the freedom to switch rings to match personal style, and the convenience of portable charging all contribute to a truly individualized experience. With new in-app Health Panels, members receive guidance tailored to their unique biomarker trends and daily patterns. Together, these innovations offer unparalleled flexibility and personalization to our members—whether through design that reflects their identity or data that reflects their bodies—giving them the confidence to take control of their health on their own terms, in their own style, every single day.”
Oura Ring 4 Ceramic: Refined Elegance Meets Everyday Durability
Oura Ring 4 Ceramic is a smart ring made from high-performance zirconia ceramic—a material prized in fine jewelry for its durability, lightweight comfort, and biocompatibility. Meticulously shaped and fortified using a time-honored ceramic firing process that strengthens the material and delivers a smooth, polished finish, the Ceramic Collection is designed to stand up to daily life while blending style and function. Its four distinctive colors—Tide, Petal, Cloud, and Midnight —were inspired by traditional ceramics around the world and chosen to complement a wide range of skin tones and personal styles, enhancing self-expression while delivering all of the innovative Smart Sensing capabilities of Oura Ring 4 Unlike painted or coated finishes, the color is created with minerals inherent to the ceramic material itself, ensuring the color remains rich and vibrant without fading over time.
Miklu Silvanto, chief design officer at ŌURA said:
“Oura Ring sits at the intersection of technology, health, jewelry, fashion, and industrial design. Ceramic is a remarkable material that gives us the freedom to explore form, color, and texture in a way that feels deeply personal. By merging tradition with innovation and pairing it with the most advanced technology, we’ve created a ring that is as sophisticated in its design as it is in functio —refined, enduring, and distinctive. Our goal is to make this wearable technology as beautiful and expressive as the jewelry we cherish.”
Oura Ring 4 Ceramic comes with a Ceramic Polishing Pad, gifted with purchase, that easily shines Oura Ring 4 Ceramic by wiping off scuffs that may be left behind by softer, less-tough metals, like those found in dumbbells or cookware.
Building on Ceramic: New Tools for a More Flexible ŌURA Experience. To complement the Ceramic Collection, ŌURA is making it easier for members to integrate Oura
Ring into their lives, no matter their style, schedule, or location:
- Oura Ring 4 Charging Case: For members who live life on the go, this new portable charging case stores up to five full ring charges, fits easily into a pocket or bag, and charges with a USB-C cord. Both the case and Oura Ring fully charge in 90 minutes. The outside of the case is made from recycled aluminum for durability and splash resistance, and the charging case can serve as a secure and well-designed storage solution for any of your Oura Ring devices when not being worn.
- Multiple Oura Ring 4 styles supported under a single account: Members can now pair and switch between different Oura Ring 4 colors under a single account. Whether switching for a workout or matching an outfit, the transition is simple, ensuring uninterrupted health tracking across Oura Ring devices and giving members new flexibility to match their Oura Ring to their day.
Health Panels: Adding Deeper, Preventative-Health Insights
ŌURA is expanding its role in preventative health by pairing meaningful cardiometabolic blood biomarkers with the continuous insights of Oura Ring. For just $99, members can link 50 biomarkers to their daily patterns in sleep, readiness, and activity, easily re-testing at a cadence aligned to their health goals. This integration, building on the data ŌURA already collects with Stelo Glucose Biosensor, offers members peace of mind by showing how their choices in nutrition, exercise, and stress directly shape their long-term health.
This experience is supported by Quest Diagnostics (NYSE DGX) through a unique platform that allows Quest results to appear within the Oura App. This platform also enables Oura Members to schedule their labs in-app. Oura Members can enter a zip code in the Oura App to schedule a blood draw at approximately 2,000 conveniently located Quest labs across the United States. Tests are ordered and reviewed by a licensed clinician. Results are delivered directly in the Oura App, where a human-centered design makes results clear and easy to understand by highlighting the most important markers and trends. This format gives Oura Members meaningful insights and peace of mind, not information overload. The interplay between blood biomarkers and Oura Ring data can reveal patterns and connections among lifestyle, behaviors, and underlying health trends that might otherwise go unnoticed.
Related News
Buck Worked on a Charming Interactive Project for Special Broadcasting Service
To celebrate the International Day of Sign Languages
BUCK Expands to Europe With Amsterdam Office, Encircles Globe with Fourth Location
Amsterdam office is its fourth location, Including Los Angeles, New York, and Sydney
Buck Partnered With AJF in Melbourne to Craft a Series of Fun Stories for Yoplait
A series of unique spots were crafted to spotlight different products from the Yoplait range
Latest News
Oct. 03, 2025
Ad of the Day | Nissan and Nissan United are Back with an Exciting new Hybrid Crosscar Line Campaign
The films stand out through their spectacular use of special effects, masterfully crafted in post-production by The Mill
Oct. 03, 2025
CELSIUS Brings Grand Prix Excitement to Morrisons Aisle with Immersive In-Store Racing Experience
CELSIUS partnership with Scuderia Ferrari HP team comes to life in "Get Race Day Ready" campaign