Corona Transforms an Ancient Peruvian Tradition into Sustainable Furniture for its Bars Worldwide
The project, developed in partnership with Leo Lima, was born from two clear objectives
AXA UK and Leo UK Launch "What they say. What we hear" Campaign to Reveal the Hidden Language of Financial Abuse
The aim is to help people better recognise the warning signs of this often misunderstood form of domestic abuse
IMS Launches BrandEquity ROI to Measure Commercial Impact of Brand Advertising
Burger King, Bupa, and Hovis sign up to industry-first econometric tool
Residence Adds Social Agency OK COOL to Growing Creative Network
Deal underlines an increasing focus on social media as brands shift investment towards social-first, audience-centric advertising
White Square Festival Opens Main Call for Entries and Announces Season Ambitions
Creativity sits at the heart of the industry, shaping culture, technology, and brand direction amid rapid change
Makemake Welcomes Venetia Taylor as Chief Strategy Officer
Taylor will help align creative ambition with strategic precision to drive meaningful impact
Factorial Pranks Parisians with a Cloning Machine by Creapills
After a major collaboration last year, Factorial and Creapills return with an even more immersive activation
Apache's Taylor Black Brings Color to Rory Kennedy's Queen of Chess, Premiering at Sundance 2026
The Netflix film follows Hungarian chess prodigy Judit Polgár as she challenges the sport’s male dominated system over the course of her career
Noble West Named Agency of Record for Ocean Mist Farms
Noble West's remit includes leading all elements of Ocean Mist Farms' marketing efforts across its full line of more than 27 fresh produce crops and products
M+C Saatchi Consulting Appoints Spencer Schrage as North America Lead
Schrage will lead M+C Saatchi Consulting across North America, partnering with senior clients on brand, growth, and transformation initiatives
Picture North Welcomes Editor Chris Amos
The newest addition to Picture North’s impressive roster of talent, Chris has edited a wide range of films that include nearly every genre, tone, and format
System1 and Effie Launch The Creative Dividend: A Practical Guide to Making Effectiveness Happen in Advertising Today
New book helps marketers improve ad quality, defend investment, and unlock profit
Latest News
Jul. 23, 2026
M+C Saatchi Sport & Entertainment Evolves Leadership Team to Accelerate International Growth
Laura Coller adds global chief operating officer responsibilities while continuing as UK CEO; Ross Watson appointed managing director UK
Jul. 23, 2026
Ad of the Day | AXA Launches First African Brand Campaign Celebrating Care
A brand platform aimed at strengthening brand consideration and relevance for AXA across the region