Billion Dollar Boy
Billion Dollar Boy (BDB) is the global, social-first agency with Creator Instinct™.
New Research Reveals Marketers and Creators are Turning to "Vibe Marketing": Using AI to Combat Rising Creative Fatigue
Consumers stay cautious: 48% value emotional marketing, but only 33% believe generative AI delivers it effectively
Billion Dollar Boy Launches Research Report Exploring "The Real Impact of AI on the Creator Economy"
Supported by new, independent insights from a survey of 6,000 creators, consumers and marketers across the US and UK
Billion Dollar Boy and Portal Launch First Creator Conversion Tracker for Third-Party Retailers
The partnership includes an exclusive integration via API into Billion Dollar Boy Group’s proprietary creator marketing discovery
Latest News
Sep. 28, 2026
Why Make it Easy? De Balie and Dawn Explore the Power of Discomfort in Bold new Campaign
De Balie, Amsterdam’s home for culture and debate, launches striking new brand campaign with Dawn, pairing provocative copy with surreal photography
Sep. 28, 2026
MOX Creates New Brand Identity for Formula E's Next Era of Racing
The rebrand lands the central message of making progress thrilling, cementing Formula E's position as a confident, culturally impactful global sport