Billion Dollar Boy

Billion Dollar Boy (BDB) is the global, social-first agency with Creator Instinct™.
Jan. 29, 2026

Billion Dollar Boy Names Piet Southey as New US Managing Director

The role will accelerate the growth of Billion Dollar Boy US, following its highest ever six-month US revenue performance, which drove a 99% increase in regional EBITDA

Dec. 11, 2025

Mas+ by Messi Unveils Landmark Global Creator Activation with Billion Dollar Boy Group

The campaign marks the first time Leo Messi has collaborated directly with creators to promote Más+

Dec. 04, 2025

New Research Reveals Marketers and Creators are Turning to "Vibe Marketing": Using AI to Combat Rising Creative Fatigue

Consumers stay cautious: 48% value emotional marketing, but only 33% believe generative AI delivers it effectively

Nov. 20, 2025

Billion Dollar Boy Launches Research Report Exploring "The Real Impact of AI on the Creator Economy"

Supported by new, independent insights from a survey of 6,000 creators, consumers and marketers across the US and UK

Nov. 13, 2025

Billion Dollar Boy and Portal Launch First Creator Conversion Tracker for Third-Party Retailers

The partnership includes an exclusive integration via API into Billion Dollar Boy Group’s proprietary creator marketing discovery

Latest News

Nov. 12, 2026

Ringo Launches Charlie, the first AI Assistant for Sync Licensing that Lives on WhatsApp

The producer tells Charlie where the ad will run: media, territory, duration and first on-air date

Nov. 12, 2026

The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next

From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content