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Balancing Optimism and Caution: CMO Barometer 2024 Results
Around 800 CMOs from 11 countries shared their industry forecasts for 2024 in a joint survey by Serviceplan Group and the University of St.Gallen
PENNY and Serviceplan Amplify Children's Voices in Seasonal Social Awareness Campaign
PENNY’s new campaign, conceptualized and executed by Serviceplan Campaign in Munich, tackles a pressing social issue: children’s rights
LIA Crowns Serviceplan Global Independent Network of the Year and Awards Grand Prix to AIZOME WASTECARE™
Serviceplan Munich awarded Global Independent Agency Of the Year, and also named Regional Independent Agency and Regional Design Company for Europe
#TakeTwo: Serviceplan Cologne and DKMS Empower Blood Cancer Survivors to Live Their Dreams
For many blood cancer patients, a stem cell donation is their only hope for a second chance at life
The Polish Association of the Deaf and Group One Launch UNMUTE Agency
UNMUTE is the first-of-its-kind initiative in the marketing communications industry, bringing together business and a non-governmental organization
Serviceplan Group Doubles Spanish Market Presence with the Integration of Equmedia
With the "House of Communication" concept, Serviceplan Group unifies a multitude of disciplines within its Spanish operations
AI Takes the Stage: Munich Symphony Orchestra Performs AI-Composed Piece at Innovation Day
Serviceplan Group's 19th edition of their annual Innovation Day conference featured a unique blend of technology and art
Lufthansa Awards Global Creative Budget to Serviceplan
The collaboration with Serviceplan, House of Communication, will begin in January 2024 and is initially scheduled to run for five years.
"EXPANDING HORIZONS": Innovation Day Embraces New Concept
Innovation Day's 19th edition, themed "Expanding Horizons", explore industry mega-trends, and connect with peers in Munich on October 10, 2023
Serviceplan Korea, Serviceplan Innovation and Dot Inc. Win 12 Awards at MAD STARS 2023
Serviceplan Korea and Serviceplan Innovation achieved a remarkable feat by winning a total of 12 awards
Serviceplan Group Records Impressive 19% Growth
Despite global economic downturns, the group continues to grow, fuelled by its commitment to internationalisation and digitalisation
Ilaria Mosca Appointed General Manager of Serviceplan Italy
Ilaria Mosca, with a long and consolidated experience in the off and on-line communication sector, has worked in several national and international agencies
Latest News
Nov. 12, 2026
Ringo Launches Charlie, the first AI Assistant for Sync Licensing that Lives on WhatsApp
The producer tells Charlie where the ad will run: media, territory, duration and first on-air date
Nov. 12, 2026
The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next
From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content