Serviceplan

Building Best Brands - since 1970.
Apr. 29, 2024

Marketing Needs new Superheroes: CMO Barometer 2024 Results

Around 800 CMOs from 11 countries, surveyed by Serviceplan Group and the University of St. Gallen

Apr. 14, 2024

Serviceplan Innovation Creates Campaign to Visualize Consequences of Space Pollution

Coalition of private and public aerospace organizations introduces first astronomical constellations made from space debris

Mar. 19, 2024

Mediaplus Named Best Independent Agency in WARC Rankings and Serviceplan Group Takes Top Spot in Independent Networks Category

Mediaplus have enjoyed unprecedented success in the WARC International "Media 100" ranking

Mar. 15, 2024

Dot Pad Wins Best in Show at SXSW Festival

The initiative developed by Dot Inc. in Korea with Serviceplan Innovation and Serviceplan Korea, has won multiple times on the international awards circuit

Mar. 05, 2024

Serviceplan Innovation Collaborates with Kimera and Design Company Raw Materials on "855-HOW-TO-QUIT" Initiative

Every 6 minutes, someone in the United States dies from opioids and today, there's more than 2.1 million people suffering from opioid

Feb. 28, 2024

Germany's Best Brands 2024 Announced: Nivea, Nike, L'Oreal Paris, and Dyson Take the Lead

First place for the "Best Brand Fashion" went to Nike, while L'Oréal Paris was named "Best Brand Beauty"

Feb. 05, 2024

Serviceplan Group Launches Innovative AI Labs in Munich and San Francisco

To amplify its existing AI expertise and stimulate the development of technological solutions, agency announces the launch of two cutting-edge Labs

Feb. 01, 2024

Serviceplan Teams up with Central Council of Jews to Launch #StopRepeatingStories Campaign

Central Council of Jews in Germany, is drawing attention to the rapid increase of antisemitic incidents in Germany

Jan. 18, 2024

Award-winning Creative Duo Erick Barrios Hernandez and Wolfgang Warzilek Join Serviceplan

They are based in the House of Communication New York and will work for Serviceplan clients from there

Dec. 13, 2023

Eurobest Crowns Serviceplan Germany Independent Agency of the Year 2023 and Awards Grand Prix to AIZOME ULTRA™

Serviceplan Germany has been named Eurobest Independent Agency of the Year 2023

Dec. 11, 2023

Nikon "The Golden Billboard": Sometimes a Picture is Worth a Thousand Words

Nikon and Mediaplus turned traditional OOH advertising spaces into innovative photographic equipment with "The Golden Billboard" activation

Latest News

Nov. 12, 2026

Ringo Launches Charlie, the first AI Assistant for Sync Licensing that Lives on WhatsApp

The producer tells Charlie where the ad will run: media, territory, duration and first on-air date

Nov. 12, 2026

The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next

From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content