White Claw Hard Seltzer

Made Pure®. Enjoy responsibly. 21+ only. WCSW, CHI, IL

Dec. 05, 2025

White Claw & Please Don't Destroy Launch Limited-Edition Holiday Host Collection

The number one hard seltzer brand is bringing friends together over heavy laughs and light burns for the holidays, because close friends don't just toast each other, they roast each other

Dec. 04, 2024

White Claw and Brittany Broski Launch Bold Initiative to Help You Connect with Friends This Holiday Season

White Claw launches Home for a CLAW holiday contest to make sure nothing stands between you and a CLAW with friends

Jan. 31, 2024

Ad of the Day | Honoring Today's Wavemakers at Sundance

Brand New School partners with White Claw and VCCP for the "film before the films" at this year’s Sundance Film Festival

Sep. 26, 2023

White Claw Brings Nail Care to the Seltzer Aisle

White Claw, the leading seltzer brand is entering the beauty space with a new nail polish set inspired by White Claw flavors

Sep. 07, 2023

White Claw Unveils the CLAW Bag Made from Can Tabs at New York Fashion Week

The CLAW Bag is a unique expression of utility and is sure to spark conversation

Apr. 27, 2023

White Claw Vodka Is Smoother than Smooth in Campaign Featuring JB Smoove

White Claw partnered with VCCP, Edelman, and Hayworth to bring the campaign to life

Apr. 01, 2021

Rothco, Part of Accenture Interactive, Launches White Claw's First Global Campaign

US number 1 hard seltzer brand taps diverse content creators to create short, unscripted films

Jun. 25, 2020

Rothco, Part of Accenture Interactive Launches White Claw Hard Seltzer campaign in the UK and Ireland

Due to the pandemic, Rothco had to readdress what would work as a launch campaign

Latest News

Oct. 13, 2026

Brazilian Filmmaker Camila Cornelsen Brings Her Cinematic Eye to Picture North

A multi-faceted filmmaker, Camilà grew up with an artistic upbringing and spent years touring as lead singer of Brazilian indie band Copacabana Club

Oct. 13, 2026

Ad of the Day | Equinor Launches STEMgapet Campaign to Inspire the Next Generation of Scientists and Engineers

The storyline then brings us back to the foundational childhood moments that define who we are