BMW: Discover the World, 1

10.0

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Switzerland

Industry:

Automotive

New paths, new scents, new encounters—BMW motorcycles represent ultimate freedom and adventure, offering everything needed to embark on a journey of rediscovery, whether on asphalt, gravel, sand, or mud. This spirit is captured in BMW Motorrad’s brand promise: "Make life a ride."

Credits

Advertising Agency:

Serviceplan Suisse

AI-Production:

Maggy Fischer, Regina Calix Jo, Christoph Struber, Nicolas Plauert, Sebastian Weidner, Dominik Moser, Sandra Meyer

Photography:

Mathias Zuppiger, Marc Keller

Media:

Beat Graf, Thomas Koller, Ragavi Thiyagarasa, APG

Date:

October, 2024

Latest News

Oct. 02, 2026

Liquid Death and Goodwipes Launch Second Collaboration Phase with Prestige Skincare-Inspired Toilet Wipes Video

The limited-edition sCREAM Soda wipes launched exclusively at more than 4,000 Walmart stores nationwide in August

Oct. 02, 2026

JDO Takes Non-Alcoholic Luxury to the Global Stage with HYVE

Artistically blended with nootropics and wild-foraged rhododendron nectar, HYVE is imagined as a euphoric alcohol-free spirit inspired by the natural beauty