BNP Paribas: First Aid for Humanity

9.0

Media Type:

Online Online

Brand

brand

Agency

agency

Country:

Poland

With Poland on the frontline of this recent refugee crisis, and as one of the most polarised countries in Europe, BNP Paribas, the Red Cross, and VMLY&R Poland saw a unique moment in time to inspire the world to change and start closing the empathy gap.

Credits

Advertising Agency:

VMLY&R Poland

Date:

April, 2022

Latest News

Sep. 08, 2026

Eight Artists Reimagine Oscar-Nominated Efthimis Filippou's Script With AI

Oscar-nominated screenwriter Efthimis Filippou, behind The Lobster, The Killing of a Sacred Deer and Kinds of Kindness, collaborates with MikeTeevee on a new experiment in AI filmmaking

Sep. 08, 2026

The Iconic Dupe: OMHU Copied its Own Sofa

The limited edition "dupe-version" TEDY™ sofa dropped in a familiar "dupe-orange" colourway