Southern Cross Pet Insurance : VIS The Range
Media Type:
Online
Brand
Agency
Country:
Industry:
Southern Cross Pet Insurance and TBWA\New Zealand have teamed up with designer Matthew Adams Dolan for the launch of VIS, a high-visibility capsule fashion collection to keep pets safe on the road. The campaign comes as part of their ‘Live Your Pet Life’ initiative, which seeks to raise awareness of the dangers pets face in engaging ways, and combat these risks to keep our companions living longer.
Credits
Advertising Agency:
TBWA\New ZealandChief Creative Officer:
Shane BradnickCreative Directors:
Ashley Wilding, Daniel Davidson, Mick StalkerChief Executive Officer:
Catherine HarrisGroup Account Director:
Simon MillsAccount Director:
Zak MurtaghPlanning Director:
Josh Taylor-DaddsAgency Producer:
Jodie HariProduction Company:
Revolver FilmsArt & Directing Collective:
The Glue SocietyDirector:
Pete BakerExecutive Producer:
Jasmin HellierLine Producer:
Mark FosterDOP & Photographer:
Derek HendersonPost Production:
The Glue SocietyFashion Designer:
Matthew Adams DolanMusic:
Beatworms/ Cam BallantyneHead of Product & Marketing:
Bridgette MuirMarketing Manager:
Kristen GernandtDate:
April, 2022More from Southern Cross Health Society
Southern Cross Pet Insurance: Paws Off
10.0
Southern Cross Health Insurance: With You
9.0
Ad of the day
Ad of the Day | Nike/NOCTA: Yes Man Full
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Jul. 29, 2026
Cerveza Modelo Uses the Actual size of Modelito to Launch its new Campaign
The launch began with a takeover on Paseo de la Reforma that challenged one of the established rules of out of home advertising
Jul. 29, 2026
Neighborhood Watch Signs Award-Winning Director La Pele
La Pele began her career as an advertising copywriter in London, eventually moving into art direction, then styling, and ultimately embracing directing