BNP Paribas: It's Payback Time
Media Type:
Digital
Country:
Industry:
Via this website you can put a little bit of pressure on friends that still owe you money after a lunch, festival, night out,... and who "forgot" it. Instead of sending a boring reminder mail, our man can fix it for you and visit your friend on Google streetview to higher the pression. But I'll let you discover it yourself without telling the surprise. The campaign is made to promote Easy transfer, a mobile application with which you can refund your friends via their mobile number, so they can prevent a visit they'll get a new payback reminder.
Credits
Advertising Agency:
Publicis, Brussels, BelgiumCreative Director:
Paul ServaesAccount:
Jeannette WesterhoutTV Producer:
Marc Van BuggenhoutFilm production company:
TRSFilm Director:
Jan BoonEditor:
Hans DesmetSound:
SwitchFXDate:
August, 2013Ad of the day
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Latest News
Sep. 29, 2026
Peloton Debuts the Peloton Tread Flex Alongside Miley in "Let Yourself Run" Creative Campaign
As the next chapter of Peloton's "Let Yourself Go" brand platform, "Let Yourself Run" evolves the narrative by redefining the running experience
Sep. 29, 2026
NFL Shop and Yard NYC Inspire Game-Day Style with "Fan Like A Pro"
In “Fan Like A Pro,” NFL fandom becomes a style statement—where personal expression and team pride go hand in hand
