Corona Beer: Living Billboard

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Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Peru

Industry:

Alcoholic Drinks

To reinforce Corona's association with nature, both for its natural ingredients and its purpose of promoting a more connected outdoor lifestyle, Corona and Fahrenheit DDB created the first advertising panel that walks driven by the force of the wind. Living Billboard travels through different landscapes of Peru on its own, interacting with the world.

Credits

Advertising Agency:

Fahrenheit DDB, Lima, Peru

Date:

April, 2023