Criteo: Future Selves

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Media Type:

TV TV

Brand

brand

Agency

agency

Country:

USA

Industry:

Professional Services

Ad tech company Criteo has a lot resting on the future of the open internet. So much so, in fact, that the brand is shelling out big bucks for a local ad that will air during the Super Bowl on Feb. 13 in New York, Chicago and San Francisco. Although concepts like the open web are niche to the technology industry, the Super Bowl attracts an ad-savvy audience who tune in for the ads as well as the game, said Criteo CMO Brendan McCarthy.

Credits

Advertising Agency:

THAT Agency, Florida, USA

Production Company:

Believe Media

Director:

Floria Sigismondi

EP:

Liz Silver

Line Producer:

Nicholas Wrathall

DP:

Martin Ahlgren

Production Designer:

Luca Merlini

Stylist:

Pablo Patane

Date:

February, 2022