Decathlon: Rentals for Rubbish

9.0

Media Type:

Online Online

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Fashion

In support of World Cleanup Day, newly recognised on the UN Calendar of International Days in 2024, DECATHLON has launched “Rentals for Rubbish”, a program that rewards customers for cleaning up their local areas by offering money off rentals on a range of sports equipment, including bikes, paddleboards, and camping gear.

Credits

Advertising Agency:

AMV BBDO, London, UK

CCO:

Nicholas Hulley, Nadja Lossgott

Executive Creative Director:

Laura Rogers

Creative Directors:

Jack Smedley, George Hackforth-Jones

Creative Team:

Dal Almeida, Mike Hughes

Agency Planning Team:

Joe Smith, Rebecca Brett

Agency Account Team:

Bruna Bechelli, Pink Kitsawat, Kenza Chakib

Agency Production Team:

Ian Whittle, Maggie Scriven, Josh Clark

Agency Designer:

Dian Sofia, Frankie Leeks

Production Company::

studioBEAM, Beautiful Wonder, Planet Patrol, OCD Studio

Client name:

Izabella Angelova

Date:

September, 2024

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