Heinz: Tatoo Ink

9.5

Media Type:

Experiential Experiential

Brand

brand

Agency

agency

Country:

Brazil

Industry:

Food

Heinz announced today that they are developing and launching a red tattoo pigment using non-harmful ingredients. Called "Heinz Tattoo Ink", the project is a direct response from the brand to their legions of fans, who have always made a point of showing their love through tattoos, and sharing it on social media.

Credits

Advertising Agency:

SOKO, Sao Paulo, Brasil

Date:

March, 2023

Latest News

Sep. 28, 2026

MOX Creates New Brand Identity for Formula E's Next Era of Racing

The rebrand lands the central message of making progress thrilling, cementing Formula E's position as a confident, culturally impactful global sport

Sep. 28, 2026

Behind the Gloves and Brothers and Sisters Launch Campaign to Define Boxing's 7th Punch

Traditionally, six punches – jab, cross, lead hook, rear hook, lead uppercut, rear uppercut – have formed the foundation of boxing