Previous Ad
Department of Culture and Tourism Abu Dhabi: Passion in the Spotlight
Next Ad
StriVectin: Uplift, Driectors Cut
Itau: Touchboard Discounts
Media Type:
Online
Country:
Industry:
In an exciting fusion of sports and e-commerce designed to kick off the holiday shopping season, Itau Bank teamed up with Africa Creative to launch "Touchboard Discounts," a dynamic campaign that transformed traditional soccer field advertising boards into an interactive shopping experience during a crucial Brasileirão match between Botafogo and Palmeiras.
Credits
Advertising Agency:
Africa, BrazilDate:
December, 2024More from Itau
Ad of the Day | Itau Unibanco: Serves of the Future
10.0
Itau Uniclass: Make it to the Top
9.0
Itau: Brazilian Teams that Have Never Existed
10.0
Itau: Ex Installments, Perfume
8.0
Itau: Ex Installments, Smartphone
8.0
Itau: Ex Installments, Mattress
8.0
Itau: Ex Installments, Trip
8.0
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 07, 2026
Comic Relief Fights Childhood Poverty with a Campaign on Behalf of those who Refuse to
New PSA from Quality Meats satirically raises awareness of childhood poverty from the absurd POV of those proudly claiming it’s "Not Our Problem"
Sep. 07, 2026
CELSIUS Named Official Energy Drink Sponsor of ESPN's College GameDay in New Multi-Year Agreement
CELSIUS signs on as ESPN College GameDay's first-ever energy drink sponsor, bringing CELSIUS into the heart of college football Saturdays
