Itau Uniclass: Make it to the Top
Media Type:
TV
Brand
Agency
Country:
Industry:
Itaú Uniclass, the premium segment for Itaú Unibanco’s medium-income clients has announced a new stage for the bank through the launch of a new positioning campaign. With the signature "Make it to the top", the campaign brings TV host, Marcos Mion, as the star, but this time in a different way – he is playing the individual person "Marcos".
Credits
Advertising Agency:
GALERIA.agCCO:
Rafael UrenhaCreative Executive Directors:
Phil Daijó, Rafael CaldeiraCreative Director:
Caio Milanesi, Bruno Zampoli, Arthur LobaoACD:
Mario CintraCreation:
Rafael Urenha, Phil Daijó, Mario Cintra, Bruno Zampoli, Joao BatistaSocial Creation:
Gabriel Rosatti, Cristal Crocker, João Capusso, Tawane SilvaDate:
October, 2023
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