Kleenex x Mr Doodle: Grab a Little More Joy

9.5

Media Type:

Outdoor Outdoor

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

House, Garden

FCB London has created a campaign for Kimberly-Clark’s Kleenex brand which features a partnership with the artist Mr Doodle. The campaign includes new, limited edition box artwork by Sam Cox, known as Mr Doodle, alongside YouTube, paid social, digital display, OOH, painted mural and retail competition elements, as well as an Outernet Live Doodling takeover event on 3 May and a behind-the-scenes film.

Credits

Advertising Agency:

FCB London, UK

Senior Producer:

Rachael Clarke

Senior Art Director:

Greg Harvey

Senior Copywriter:

Mike Mackenzie

Head of Art:

Jack Walker

Business Director:

Katie Creighton

Strategy Director:

Adriana Ferran

Creative Director:

Morgan Davies

Production Company:

Starling

Director:

Dorothy Allen-Pickard

Executive Producer:

Charlie Stanfield

Edit House:

Tenthree

Edit Producer:

Sophie Honour

Editor:

Beth Roberts

Film Postproduction:

1990 VFX

Animation:

Blind Pig

Animation Creative Director:

Sean Cooper

Motion Designer:

Lawrence Scanlon

Animation Producer:

Yasmin Tilly

Sound:

Dave Robinson

Media Agency:

PHD

Social Agency:

Fabric Social

Date:

May, 2025

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