L’Oréal Paris: True Match
Brand
Agency
Country:
True Match formula matches the skin’s tone and texture as closely as possible, blending out to give a seamless and undetectable finish. With a new pigment combination that achieves optimum colour-precision, a revolutionary mixture of 4 expert oils to improve the ease of use, and improved moisture replenishment the finish is even more radiant whilst still being lightweight and comfortable. Working not only with your skin’s shade and texture, it also works to match your skin’s undertone, whether that’s warm, neutral or cool, allowing True Match to adjust perfectly to any complexion for a finish that is flawless, blendable and never fake.
Credits
Advertising Agency:
McCann London, UKCreative Director:
Robert BrownCreative Lead:
Regan WarnerManaging Partner:
Lisa ConwayBusiness Lead:
Alison WebberAccount Director:
Shelley BowcherAccount Manager:
Leyla TezcanAccount Executive:
Emma ReitmanProject Director:
Louise HawthornthwaitePlanning Partner:
David FrymannJunior Planner:
Emily EllisProduction Company:
StornerDirector:
Fabien ConstantPhotographer:
Flavien PrioreauDoP:
Arnaud CarneyOffline Editor:
Maxime GillierExecutive Producer:
Pierre GarnierSFX Post production:
Digital ConspiracyPost Production:
TagBrand General Manager:
Adrien KoskasGroup Product Manager:
Anika MajithiaDate:
August, 2016More from L'Oreal Paris
L'Oréal: Join the Refill Movement
9.5
L’Oréal Professionnel: Metamorphosis
10.0
L'Oreal: Run Le Hair Show
9.0
L'Oreal Paris / British Vogue: The Non-Issue
6.7
L'Oreal: This Is An Ad For Men (Nail Polish)
10.0
L'Oreal: This Is An Ad For Men (Mascara)
8.3
L'Oreal: This Is An Ad For Men (Lipstick)
10.0
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 08, 2026
Eight Artists Reimagine Oscar-Nominated Efthimis Filippou's Script With AI
Oscar-nominated screenwriter Efthimis Filippou, behind The Lobster, The Killing of a Sacred Deer and Kinds of Kindness, collaborates with MikeTeevee on a new experiment in AI filmmaking
Sep. 08, 2026
The Iconic Dupe: OMHU Copied its Own Sofa
The limited edition "dupe-version" TEDY™ sofa dropped in a familiar "dupe-orange" colourway