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On Smokey Bear's 80th Birthday, HelpGood Celebrates More Than A Decade of Bringing His Educational Mission to Social Media

Sep. 10, 2024

On Smokey Bear's 80th Birthday, HelpGood Celebrates More Than A Decade of Bringing His Educational Mission to Social Media

Agency leverages "dad jokes" and memes to connect to young adults, growing the legend’s social media pawprint by 3225%

SAMY Alliance Eyes Growth in US With Hire of ex-Dentsu C Suite Executive for M&A Drive

Sep. 10, 2024

SAMY Alliance Eyes Growth in US With Hire of ex-Dentsu C Suite Executive for M&A Drive

The newly created role is a show of ambition for the 500-person-strong tech and data enabled group