McDonald's: Bikini
Media Type:
Print
Year after year, summer after summer, on every beach we find ridiculous tans, wet bikini stains or kids covered with sand. It’s a classic, just like McDonald’s ice creams.
Credits
Advertising Agency:
TBWA, Libson, PortugalArt Director:
Julliano BertoldiCopywriter:
Nuno GasparAccount Manager:
Joana HeitorAccount Executive:
Dina CamachoPlanner:
Filipa SoaresClient:
Margarida Vieira, Sérgio LealPhotographer:
Nuno CorreiaRetoucher:
White LabProducer:
ProudDate:
July, 2017
Ad of the day
Ad of the Day | Sephora: We All Sephora
9.0
Ad of the Day | ESSITY: Inner Strength Support
8.0
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Latest News
Nov. 12, 2026
Ringo Launches Charlie, the first AI Assistant for Sync Licensing that Lives on WhatsApp
The producer tells Charlie where the ad will run: media, territory, duration and first on-air date
Nov. 12, 2026
The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next
From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content