McDonald's: Bikini

9.0

Media Type:

Print Print

Brand

brand

Agency

agency

Country:

Portugal

Industry:

Food

Year after year, summer after summer, on every beach we find ridiculous tans, wet bikini stains or kids covered with sand. It’s a classic, just like McDonald’s ice creams.

Credits

Advertising Agency:

TBWA, Libson, Portugal

Creative Directors:

Marco Pacheco, Rui Silva

Art Director:

Julliano Bertoldi

Copywriter:

Nuno Gaspar

Account Manager:

Joana Heitor

Account Executive:

Dina Camacho

Planner:

Filipa Soares

Client:

Margarida Vieira, Sérgio Leal

Photographer:

Nuno Correia

Retoucher:

White Lab

Producer:

Proud

Date:

July, 2017

Latest News

Oct. 02, 2026

Editorial Company Papercut Announces its "Official" Debut

Founded by Biff Butler and Brandee Probasco, Papercut is the best-kept secret in post-production no longer. Handmade, from scratch. Now in its second year.

Oct. 02, 2026

Crufts Appoints Tommy to Create new Campaign Platform for 2027

New platform will aim to connect Crufts with a new generation of dog lovers while remaining relevant to its loyal existing audience