Penny: Christmas doesn't need much. Only love.

9.7

Media Type:

Film Film

Brand

brand

Agency

agency

Country:

Germany

Industry:

Retail Services

"Christmas Doesn’t Need Much. Only Love.” is the title of Serviceplan Campaign’s seasonal film for German supermarket chain Penny. The animated film shows how in touch the discount supermarket is with its customers' needs and circumstances – and offers a message of hope to people who might be dealing with difficult situations.

Credits

Advertising Agency:

Serviceplan, Germany

Executive Creative Directors:

Christoph Everke, Alexander Nagel

Creative Directors:

Matthias Schuster, Moritz Dornig

Copywriter:

Alessia Coschignano

Art Director:

Rebecca Labiner

Junior Copywriters:

Nedim Aktas, Iasonas Baliamis

Junior Art Director:

Elena Sorokova

Account Management:

Fabian Kleinmann, Frederike Enk, Julia Leibetseder

Production Company:

Glassworks

Producer:

Jochen Hirt

Music Company:

Sizzer

Date:

December, 2018

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