Penny: The Path
Media Type:
Film
Brand
Agency
Country:
Industry:
Penny, Germany’s much loved supermarket chain, encourage reconciliation at Christmas in new Serviceplan campaign.
Credits
Advertising Agency:
Serviceplan, GermanyGlobal Chief Creative Officer:
Alexander SchillCreative Managing Partner Germany:
Matthias HarbeckExecutive Creative Director:
Christoph EverkeExecutive Producer:
Aisha BlackwellSenior Text:
Henrik PfeifferSenior Art Director:
Marie Sophie LegatAccount Director:
Fabian KleinmannAccount Manager:
Frederike EnkProduction Company:
StinkDirector:
Chiara GraymayrExecutive Producer:
Moritz MerkelProducer:
Isabel KastPost Production Supervisor:
Steffen RöthingerDirector of Photography:
Danny HieleMedia Agency:
OMDDate:
November, 2017
Ad of the day
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Ad of the Day | Pizza Hut: Every Four Years
9.8
Ad of the Day | Airalo: Connection Means the World
0.0
Latest News
Sep. 08, 2026
The Iconic Dupe: OMHU Copied its Own Sofa
The limited edition "dupe-version" TEDY™ sofa dropped in a familiar "dupe-orange" colourway
Sep. 08, 2026
New Study Finds Early DTT Switch-off Could Put Radio Services at Risk
The government is currently considering two possible timelines for a managed transition to internet-only TV services – 2034 and 2044