Petits Filous: Mugshots

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Media Type:

TV TV

Brand

brand

Agency

agency

Country:

United Kingdom

Industry:

Food

Yoplait has teamed up with isobel, to launch a fun new campaign to promote its Petits Filous yoghurts. "Mugshots" uses a playful take on a "Usual Suspects" style police lineup room and features lovable ‘little rascals’ who’ve been caught getting up to all sorts of mischief. The campaign uses the end line ‘Mischief Makes Us’ and aims to encourage kids to be kids – supported by the goodness of Petits Filous which is fortified with Calcium and Vitamin D to help support healthy bones.

Credits

Advertising Agency:

Isobel, London, UK

Executive Creative Directors:

Ben Stump, Simon Findlater

Senior Account Director:

Emily Powers

Account Executive:

Megan Leask

Head of Onscreen Production:

Amy Hansen

Production Company:

Missing Link Films

Director:

Florence Noble

Producer:

Ben Link

Production Manager:

Sorcha O’Sullivan

DOP:

Nicola Daley

1st AD:

Dan Precious

Production Designer:

Georgia Shelton

Costumes:

Michelle May

HMU:

Holly Miller

Offline:

Magic Edit

Offline Editor:

Vanessa Wood

Grade:

Selected Works

Colourist:

Nielsan Bohl

Grade Producer:

Hannah George

Online:

No.8

Sound Studio:

No.8

Sound Engineer:

Seb Bruen

Producer:

Tanya Johnson

Music:

Lost Boy Collective

Stills/ OOH:

Wyatt Clarke Jones

Stills Photographer:

Samuel Hicks

Stills Producer:

Frances Leahy

Date:

April, 2025