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BETC

(+33) 1 56 41 35 00

Jun. 29, 2025

L'Oreal and BETC Corporate Launch "Join the Refill Movement" – Chic Activism to Rethink Beauty

The campaign delivers a bold message through a visually militant and stylish aesthetic

Dec. 07, 2023

New Prosumer Report Says Partying May be our Social Glue, but "Skipping the Party" is the Direction we are Headed in

52% of Gen Z prefers staying home on a typical weekend night rather than going out

Sep. 27, 2022

How Far Are You Willing To Go To Watch Sports On Canal+ Without A Subscription?

CANAL+ wanted to make a statement and promote its rich sports line-up this season in a new campaign by BETC

Feb. 17, 2022

What If Video Games Heroes Rolled Their Hips To Send An Important Message?

Women in Games assembles video games heroes to raise awareness about gender stereotypes in video games

Nov. 04, 2021

Disneyland Paris Drops Its 2021 Christmas Advert With BETC

What if you found the perfect Christmas gift and there is a mistake during the gift exchange?

Sep. 16, 2021

BETC Expands Its Management

The agency is delighted to announce the promotion of two Managing Directors: Mehdi BENALI and Mathieu LAUGIER

Aug. 30, 2021

Intima Joins The Fight Against Endometriosis with a New Campaign by BETC

Reckitt pledges to support women suffering from endometriosis

Latest News

Aug. 03, 2026

Taco Bueno’s New Hot Honey Taco Keeps Getting Stolen in New Campaign

The Hot Honey Fried Chicken Taco, the brand’s first collaboration with Mike's Hot Honey, marks Taco Bueno’s unique entry into the booming trend

Aug. 03, 2026

Quilter Campaign Helps You Rethink Your Money Relationship

Money Needs a Plan' campaign from Joint and Bountiful Cow pairs humour with a context-led media strategy