Major Behavior

A boutique agency determined to move the ad model from interruption to engagement through the use of consumer data and behavioral insight.

Latest News

Aug. 14, 2026

Brandon and Avelo Airlines Launch "If You Know, You Avelo," Repositioning Regional Airports as the Smarter Way to Fly

The agency's first work as creative and media AOR launches across five origin markets

Aug. 14, 2026

Serviceplan's First Campaign for Uber Plays with Words, Wit and Well-Worn Habits

Uses documentary-style storytelling, cinematic observation, and everyday moments to position Uber as a relevant choice for daily life