Standard Practice
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Ad of the Day | Standard Practice Partners with Albertsons Companies Foundation in Nationwide Campaign
"Nourish the American Dream" unites 250+ non-profits nationwide to help end childhood hunger in America
E-470 Exposed: Using Conspiracy Theory To Build a Brand
Standard practice campaign raises profile and secures affection for denver-area highway
The Ad Council and NHTSA Confront Dangerous Misconceptions Fueling Drug-Impaired Driving
The latest creative work from the Drug-Impaired Driving Prevention campaign aims to shift perceptions among a broad audience
WOW! Internet Launches Eccentric New Campaign "A Better Breed of Internet" Featuring Beloved Mascot Wowzer
Created by Boulder-based agency Standard Practice and directed by comedy veteran JJ Adler
Latest News
Aug. 05, 2026
The Hidden Opponent Enters its Next Chapter with the Promotion of Leeann Passaro as Executive Director
In the role, Passaro will guide The Hidden Opponent’s next phase of growth, helping scale its impact while strengthening the programs
Aug. 05, 2026
Reverie Content Signs Directing Duo CALL ME AL
The husband-and-wife directing duo, Phillip Montgomery and Alisa Allapach, met on the set of a commercial spot ten years ago