BMW

BMW is a German luxury vehicles, motorcycle, and engine manufacturing company founded in 1916
Nov. 04, 2026

PUMA x BMW Motorsport: Codea Takes Racing Heritage to the Street

Barcelona-and-London creative company Codea leads creative direction and production for a PUMA x BMW Motorsport campaign

Jul. 30, 2026

BMW Brings Modern Mobility to the Sony Pictures Film "Spider Man: Brand New Day"

The collaboration links the BMW brand with one of the world’s most successful film franchises

Jul. 28, 2026

BMW M Takes on Corners and Wins in Humorous new Noir-Esque campaign by Serviceplan Middle East

Few things are more universally frustrating than losing a fight with a corner, from a bed to a table corner

Mar. 11, 2026

Ad of the Day | No 1 Tennis Player Carlos Alcaraz Drives BMW's New Era of Mobility in Cinematic Campaign

Directed by Gus St Clair through BeSweet Films, the campaign leverages the iconic energy of the world No 1 tennis player

Jan. 26, 2026

BMW's New Campaign Captures the Feeling of Driving – Without Showing the Car

The campaign turns passing scenery into pure emotion, focusing on the sensory pleasure of driving

Jun. 30, 2025

BMW Motorrad and AGMC Launch "Throttle Therapy" to Help Riders Log Off

Serviceplan Middle East delivers a campaign reframing motorcycling as modern mindfulness

Jun. 16, 2025

Octowaltz: BMW Launches Virtuosic Heart of Joy Campaign

In BMW’s new brand campaign, an octopus performs an impressive underwater waltz — powered by a central nervous system

Dec. 09, 2024

Serviceplan Middle East and BMW AGMC Craft a Fragrant Tribute to the Nation with "Scentsational" Perfumer Yusuf Bhai

The campaign, created with TribeWNos, follows Yusuf Bhai on an inspiring journey across the emirates in a classic BMW

Oct. 31, 2024

BMW Motorrad France's New Autumn Campaign Focuses on the Road, Not the Bikes

New work from Serviceplan France for BMW Motorrad is inviting motorcyclists across Europe to embrace the open road this autumn

Oct. 15, 2024

Serviceplan Switzerland Transforms Country Flags into Spectacular Landscapes for BMW Motorrad

New paths, new scents, new encounters BMW motorcycles represent ultimate freedom and adventure

Feb. 02, 2024

BMW XM "Story of an Enigma" Campaign from Serviceplan Middle East

BMW XM "Story of an Enigma" is an online and social media campaign filmed from an unusual perspective

Jan. 29, 2024

Serviceplan Middle East and BMW Middle East Unveil new BMW iJack Campaign Across Social Media Platforms

When it comes to electric vehicles in the UAE, data shows that public charging stations are the primary source of charging

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Nov. 12, 2026

Ringo Launches Charlie, the first AI Assistant for Sync Licensing that Lives on WhatsApp

The producer tells Charlie where the ad will run: media, territory, duration and first on-air date

Nov. 12, 2026

The Challenger Playbook Is Now Table Stakes. Rival's 2026 Index Reveals What Comes Next

From 2,039 brands screened to 50 selected, this year's Rival 50 finds that earned attention, creators, and bold content