Responsible Party
Born from the idea that parties are even better if they are enjoyed responsibly, Responsible Party's ambition is to address young adults where and when they enjoy life the most to tackle binge drinking & protect them from harm.
Born from the idea that parties are even better if they are enjoyed responsibly, Responsible Party's ambition is to address young adults where and when they enjoy life the most to tackle binge drinking & protect them from harm.
Latest News
Aug. 18, 2026
MKG Promotes Mili Marcetic to VP, Production & Partnerships
Long-serving MKG executive becomes the third senior promotion in a month as the agency bolsters its leadership team to support increasingly ambitious
Aug. 14, 2026
Publicis Spain and Vagisil present "WHAT'S IN MY VAG", the Summer Essentials Almost no one Talks About
Inspired by the viral trend “What’s in my bag?”, the campaign twists the concept into “What’s in my vag"