BETC Paris
Parisian advertising agency, working with clients such as Air France, evian, McDonald's, Canal+, Peugeot, Petit Bateau, Armani, Aigle, Pages Jaunes and many more
+33 1 56 41 35 00
Feb. 20, 2020
Sephora and BETC Paris Present: "The Unlimited Power of Beauty"
Beauty is a playground where everyone has the power and the right to experiment and create their own definition.
Feb. 14, 2020
Ad of the Day | BETC presents a new brand campaign for French supermarket E.Leclerc
The campaign celebrates and supportes all the French people trying to be responsible consumers –something that isn’t always easy!
Mar. 01, 2018
Ad of the Day | For the first time in Lacoste's history BETC has initiated a change of the logo
The Lacoste crocodile is making way for ten threatened animals in a collection of extremely limited-edition polo shirts.
Latest News
Nov. 13, 2026
Carl's Jr.'s New "Fancy Pants": Steakhouse Indulgence Without the Steakhouse Price
Carl’s Jr. tapped award-winning creative agency Erich & Kallman to supercharge the next chapter for the brand
Nov. 13, 2026
1stAveMachine Expands Directorial Roster with Kit Lynch-Robinson
The award-winning filmmaker brings a knack for high-octane action, ambitious ideas and a healthy dose of controlled chaos