BETC Paris
Parisian advertising agency, working with clients such as Air France, evian, McDonald's, Canal+, Peugeot, Petit Bateau, Armani, Aigle, Pages Jaunes and many more
+33 1 56 41 35 00
Ad of the Day | Canal+ Uses Fictional Fantasy Series "The Secret of Wakany" to Poke Fun at Disappointing Endings
BETC Paris teams up with Partizan's Antoine Bardou-Jacquet on an epic spot
Would You Tell Your Family if You Won the Lottery ?
New ad campaign for the French Lottery (Loto) by BETC Paris that features a normal family that faces something out of the ordinary
Heetch Delivers the Biggest Advertising Campaign of all Time During the World Cup
The BETC agency reveals its very first collaboration with french ride-sharing app Heetch
Reporters Without Borders Releases its new Global Campaign Video "Information Warfare"
Devised by the Paris-based advertising agency BETC, this video demonstrate the importance of journalism
Boycott or not Boycott? That is the Question that Football Fans are Facing During the 2022 World Cup
So Foot came up with an alternative conceived by ad agency BETC and has launched a restaurant called So Food
Ad of the Day | Swiss Retailer Delivers Epic Christmas Battle
"Cosmic Christmas" from BETC Paris sets out to prove that you can't beat a gift from Manor
IT Leader CISCO Helps Businesses Rest Easy from Security Attacks
"Secure Freeze" from BETC uses choreography to show how cyber security solutions empower IT managers to respond in an instant
Ad of the Day | Aigle, the Iconic French Outdoor Clothing Brand, Invites You to Reconnect With Nature
With a global campaign from BETC Paris, Aigle reminds us of the importance of a deep breath of fresh air in nature
BETC Paris Uses Minecraft to Uncover Dyslexia Symptoms through Gaming
A game-based dyslexia assessment in disguise designed for young people Using Minecraft to transform the learning experience
Ad of the Day | Veet Men Launches Male Grooming Kit with "Oodyssey" TVC Conceived by BETC Paris
Manscaping has never been so easy...
Ad of the Day | Time To Go On A Road Trip Across The Country
Don't worry about cellular coverage, Bouygues Telecom got you covered
Lacoste And BETC Celebrate Unexpected Encounters In New Brand Campaign
The new campaign, elaborated by BETC, celebrates the crocodile as an initiator of unexpected encounters
Latest News
Aug. 14, 2026
Brandon and Avelo Airlines Launch "If You Know, You Avelo," Repositioning Regional Airports as the Smarter Way to Fly
The agency's first work as creative and media AOR launches across five origin markets
Aug. 14, 2026
Serviceplan's First Campaign for Uber Plays with Words, Wit and Well-Worn Habits
Uses documentary-style storytelling, cinematic observation, and everyday moments to position Uber as a relevant choice for daily life