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Screen2Save: Germany's First Real-Time Alert System for Missing Children
In a powerful public-private effort, Initiative Vermisste Kinder, Free2move, Mediaplus Group, and partners have launched Screen2Save
Rugenwalder Muhle and Serviceplan Group Turn Berlin Into a €100,000 Fan-Made Love Letter
As tens of thousands of fans gathered in Berlin for a major global pop concert last Friday, Rugenwalder Muhle
The First Bank Account that Provides Interest on Breastfeeding
Launched for Mother's Day, the Serviceplan campaign fights stigma and rewards breastfeeding with real financial benefits
Ad of the Day | Hyundai's New Campaign Brings a Human-Centered Twist to Car Ads
The global film by Serviceplan Hamburg tells a story of belief, perseverance, and choosing the harder, more meaningful path
Serviceplan Group Named Independent Agency Network of the Year by Ad Age
As the largest independent agency network worldwide, Serviceplan Group stood out for its House of Communication model
Artist Sho Shibuya Creates Unique Loungewear for Lufthansa Allegris First Class
Lufthansa and Serviceplan are combining the Lufthansa Allegris First Class flying experience with art, fashion and high-quality craft
Ad of the Day | Lufthansa and Serviceplan Inspire to Make Travel Dreams Come True
Lufthansa's new global 360° campaign from lead agency Serviceplan invites you to finally take that trip you've always wanted to make this year
Serviceplan Group Partners with Cardano Foundation to Pioneer Blockchain-Driven AI Agent Economy
This collaboration represents a significant step in bringing blockchain and AI together
PENNY's Year-End Campaign Honors Forderpenny Supporters and Volunteer Impact
The 2024 campaign, titled "Wonderful World" shines a spotlight on the Forderpenny initiative
CMOs Around the World Share Their 2025 Forecasts
Serviceplan Group eveals the top strategies CMOs are counting on to navigate the future
Fully Autonomous AI Solutions: Serviceplan Group Unveils Agentic Services
Combining speed, efficiency, and scalability, these Agentic Services enable brands to elevate their marketing activities to the next level
Mediaplus Secures Bosch's International Media Account Across 38 Countries
Mediaplus has won the pitch for the global media account of the technology and services giant Bosch
Latest News
Sep. 28, 2026
Behind the Gloves and Brothers and Sisters Launch Campaign to Define Boxing's 7th Punch
Traditionally, six punches – jab, cross, lead hook, rear hook, lead uppercut, rear uppercut – have formed the foundation of boxing
Sep. 25, 2026
Bountiful Cow Wins Butternut Box Brand Media Account
The agency will lead above-the-line media strategy, planning and buying for Butternut Box, supporting the brand as it continues its mission to make fresh food












