Effie Awards

Effie leads, inspires and champions the practice and practitioners of marketing effectiveness through education, awards, ever-evolving initiatives and first-class insights into marketing strategies that produce results.

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Nov. 04, 2021

Effie's First Global Grand Effie Contenders Announced

62 contenders are competing for recognition of the most effective work globally

Latest News

Nov. 13, 2026

Carl's Jr.'s New "Fancy Pants": Steakhouse Indulgence Without the Steakhouse Price

Carl’s Jr. tapped award-winning creative agency Erich & Kallman to supercharge the next chapter for the brand

Nov. 13, 2026

1stAveMachine Expands Directorial Roster with Kit Lynch-Robinson

The award-winning filmmaker brings a knack for high-octane action, ambitious ideas and a healthy dose of controlled chaos