System1

System1 is The Creative Effectiveness Platform that quickly harnesses the power of emotion to drive profitable growth for the world’s leading brands.

Sep. 23, 2026

Led by Rob Gray and David Barraclough, Squad has built a strong reputation for strategic brand leadership at board level

Sep. 23, 2026

Ferran Torres, PSG PARIS and Spanish national team footballer, stars in a campaign where his face is completely hidden behind a VICIO burger