DR P3: P3 Mission
Media Type:
Experiential
5 years ago, The World Health Association recognized burn out officially as a new disease.
Today, 44% of Danish youth is feeling burned out*. The number of young people suffering is increasing. Danish public service radio and TV-station has a mission to turn the tide in a mission to find out what makes the youth happy and encourage them to do more of that – to avoid burnout.
Credits
Advertising Agency:
Uncle Grey, Copenhagen, DenmarkCreative Chairman:
Lars SamuelsenCreative Director:
Clara Prior-KnockCreative:
Jacob Grandt, Cecilie Jelstrup Larsen, Nicoline Grace Paulsen, Simon FrøsigEditor & Motion GFX Artist:
Thorbjørn FesselHead of Production:
Anja ErngartDigital Director:
Kasper A. NielsenChief Operating Officer:
Charlotte PorsagerLoumkloster Light:
Alexander Rindom Andersen, Jonathan Grinderslev Jensen, Solits B.VHead of Sales UK and Scandinavia:
Mariana BelivanakiCross-category Producer, DR Youth:
Dorthe Duvander KraghEditor in Chief, DR Youth:
Malene BirkebækHead of indie TV commissioning, DR Youth:
Linda EtgarProject Manager DR Youth:
Marina JensenPartners:
Ebbefos Fonden, OstifterneDate:
March, 2023
Ad of the day
Ad of the Day | ESSITY: Inner Strength Support
0.0
Ad of the Day | Nissan: Encounter the Next Electric Intelligence
0.0
Ad of the Day | Nike/NOCTA: Just Like Candy
9.5
Latest News
Oct. 26, 2026
Creativity Remains the Ultimate Differentiator: Serviceplan Appoints Olivier Apers as CCO in Paris
Famous creative joins CEO Thomas Derouault as Serviceplan, Europe’s leading independent agency group
Oct. 23, 2026
Morrisons Fresh Produce Gets a Monstrous Makeover for Halloween in new OOH campaign by Leo UK
Using simple still-life photography, Morrisons Market Street produce becomes a cast of Halloween monsters