eBay: Director's Cat

9.5

Media Type:

TV TV

Brand

brand

Agency

agency

Country:

Italy

Today, global online marketplace eBay launches "Director’s Cat": an awareness campaign for its refurbished and second-hand products for the Italian market. It's the next installation in the ‘Inspired by an eBay Story’ platform, but this time with a difference. Created by independent creative agency DUDE, "Director’s Cat" launched on national Italian TV channels yesterday. It takes a fresh approach to the weird and wonderful stories of eBay buyers and sellers by starting the story from the ending and telling it backwards.

Credits

Advertising Agency:

DUDE, Italy

Date:

February, 2023