Health Service Executive: Survive
Media Type:
Film
Brand
Agency
Country:
Industry:
Campaign features a cast, including some real life ex-smokers, who have agreed to share their experiences of quitting to inspire others smokers to quit. Some people in the ad are in the moment of giving up, others are in a moment of truth around the effect smoking has had on their life; all are defiant in the face of cigarettes and the harm they do.
Credits
Advertising Agency:
Irish International, Dublin, IrelandDirector:
Steve CopeCreative Director:
Des KavanaghArt Director:
Clayton HomerCopywriter:
Dillon ElliottProducers:
Andrew Counihan, Chris CableExecutive Producer:
Nick CrabbDoP:
Clive NormanProduction Company:
2amEdit Company:
StitchEditor:
Phil CurrieDate:
April, 2017
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